The hub-and-spoke model

People and businesses no longer manage a single website or social media page. Usually, their main website serves as a hub, with many other web presences stemming out of this hub. These spokes can be social media presences on Facebook or Twitter, relevant image collections on Pinterest, a dedicated video channel on YouTube, or related apps on various app stores. As a result, a view of just the main website of an entity is not representative of its web presence.

By adding your various web presences as connected pages to your Cofactor Nym page, you can capture an overview of various means of following or connecting with you or your agent. By building and maintaining your Nym page, you are bringing all your web presences together to help better define and protect your online presence.

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